Nielsen Computer Mobile Panel Review


Earning over $50 per year in cash or gift cards probably sounds like a pretty sweet deal. And this is exactly what you can do with the Nielsen Computer and Mobile Panel app.

This popular passive income application is run by Nielsen, one of the largest data and analytics companies. It’s a legit and easy way to earn rewards for sharing your data, and it’s an app I’ve been using for years.


This Nielsen Panel review is covering how it works, its pros and cons, and how to decide if it’s worth downloading.

Key Takeaways

  • Earn $50+ per year in passive income by sharing your data
  • Available on both desktop and mobile devices
  • Cash out with PayPal and dozens of free gift cards
  • Available in several countries including the United States, Australia, the UK, Germany, and Italy

What Is Nielsen Panel?

Nielsen Panel is a market research and passive income app from Nielsen, a data analytics and market research panel. Its computer and mobile panel let you sell your data, and you can earn $50+ in free cash and gift cards per year for your efforts.


Nielsen is willing to pay for your data because it uses that data to help its clients make decisions. And the company has been around for decades and is behind the popular Nielsen TV Ratings you might be familiar with.

In short, this is a data collection company that wants to pay you for your data and feedback. So, you can become a panel member and start earning free money just by going about your daily life.

How Does Nielsen Panel Work?

Nielsen Panel is free to sign up for. You must be 18 or older, and the panel is available in the United States, Australia, New Zealand, the UK, Italy, and Germany.


Signing up is free and requires your email address and phone number. Once you create your account, you tell Nielsen about yourself, your household, and some other demographic information,

From there, you have to download the Nielsen Panel app on your computer or smartphone. These are two similar but different panels, and here’s how they differ:

  • Nielsen Computer Panel: Earn sweepstake entries every month for the chance to win cash prizes of up to $1,000.
  • Nielsen Mobile Panel: Earn panel points that you can redeem for free gift cards and PayPal money.

how Nielsen Computer and Mobile Panel worksThe mobile panel is far better than the computer panel in my opinion since you’re guaranteed to earn rewards. And currently, Nielsen pays up to $60 per year to panel members worth of rewards.

As for the type of information you’re sharing, it’s basically the types of websites you visit, the ads you see, and how you use your phone. Nielsen doesn’t ask for your credit card information, SSN, or other highly-sensitive information. However, you have to be comfortable sharing your data for this passive income app to be a good fit.

Rewards & Cashing Out

The Nielsen Panel Mobile app pays you with points as long as you have the app installed and permit it to share data. It takes 800 points to cash out a $5 reward and your reward options include:

Nielsen Panel rewards

This is a pretty decent variety of rewards. Nielsen also sends gift card codes electronically, and I cashed out several times back in the day when I was phone farming.

If you end up running the computer panel, you earn sweepstake entries automatically. And if you get lucky, you could win a cash prize since Nielsen pays out $10,000+ a month to its panel members.

Earning Potential

The Nielsen Mobile Panel app pays you up to $50 per year worth of points. You can earn up to $60 a year if you also complete occasional surveys and research opportunities you get invited to.

As for the computer panel, you can potentially win $1,000 sweepstake prizes. However, this isn’t too likely, and this is why I prefer the mobile panel app over the computer panel.

Regardless, you don’t have to change your internet browsing behavior to earn. So, it’s essentially a way to make money doing nothing while you use your devices as normal, which is pretty sweet.

Just note that you can run both the mobile and computer panel to maximize earning potential. However, running the mobile panel app on several devices doesn’t let you earn more than $60 per year.

Is The Nielsen Computer & Mobile Panel Legit?

The Nielsen Computer and Mobile Panel is legit and pays you for sharing data about how you use your devices and interact with content on the web. It’s also run by a reputable company that’s been in business for over 90 years and has become a global leader in audience and consumer measurement.

The app also has a 4 star rating on the Android Play Store and a 3.8 star rating on the Apple App Store with thousands of reviews. And I used the app when I was in college as one of my first passive side hustles.

This app won’t make you rich. But it’s one of the most reputable and popular passive income apps out there.

Pros & Cons


  • Completely passive to use once you set up the panel
  • Available in several countries
  • Variety of rewards
  • Low $5 cash out minimum
  • Available on both phones and computers


  • Nielsen’s Computer Panel doesn’t pay guaranteed income like its mobile panel
  • Low overall earning potential
  • You might not qualify for the panel depending on your demographics

Best Alternatives To Try

I’ve used Nielsen Panel on-and-off for years since my time in college. However, there are tons of similar apps you can stack to increase your earnings, including:


Between these apps and Nielsen, you should be able to get a nice stream of gift cards and cash into your pocket each month. But again, you need to be comfortable selling your data for these apps to be worthwhile. And I always suggest reading the privacy policy of any passive income app before signing up.

Extra Reading – The Highest Paying Apps To Try.

Is The Nielsen Panel Safe?

The Nielsen Panel is safe, and as it explains in its Privacy Principles, it never sells your name or address to marketers. It also informs you of all the data it collects before you join the panel.

The company also anonymizes data in large datasets when publishing reports or dealing with its clients. And you don’t need to submit sensitive financial or personal information to become a member.

Is There Customer Support?

You can contact Nielsen’s customer support by using the contact page on its website. There’s also an FAQ section with answers to common questions and issues people might have with the panel.

Who Can Sign Up?

You can sign up for the Nielsen Computer and Mobile Panel if you’re 18 or older and live in:

  • The United States
  • The UK
  • Australia
  • New Zealand
  • Germany
  • Italy

If you live outside of these countries, I suggest reading our post on the top apps like Honeygain for more globally-friendly alternatives.

Final Thoughts

I hope this Nielsen Panel review helps clarify how each panel app works and what to expect in terms of earnings.

I’ve always been a fun of these kind of apps. I think they’re a fun way to earn autopilot cash, and you can always stack several of them to boost your earnings.

Plus, a free $60 a year isn’t too shabby. And as long as you’re okay with sharing data about how you browse the web, I’d consider signing up for Nielsen Panel to begin earning.

Want more money-making ideas? Checkout:

Nielsen Computer & Mobile Panel Review

Nielsen Panel logo

Name: Nielsen Panel

Description: The Nielsen Computer & Mobile Panel lets its members earn cash and gift cards by sharing data about how they use their devices and the internet.

Operating System: Android, iOS, Desktop

Application Category: Passive Income Apps

Author: Tom Blake

  • Earning Potential
  • Ease-Of-Use
  • Earning Options
  • Rewards

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